Search: "agency"

Use this skill when an agency operator wants to draft outreach to partners for a brand: a re-engagement message to a partner who has gone quiet, or a recruitment sequence to a prospective partner. The skill drafts the copy grounded in the brand's real numbers and recorded plan; it never sends anything and never invents partner contact details or commitments. Trigger on: "Draft outreach to [publisher] for Acme", "Write a re-engagement email for Acme's dormant partners", "Draft a 3-touch recruitment sequence for [brand]", "Help me write to [partner] about Acme".

Use this skill when an agency operator wants the partner roster for a brand split by relationship status, plus the active partners who have gone quiet so they can be chased or reactivated. The output is a read-only worklist; the outreach itself happens outside this skill. How a partner's relationship status is read depends on the network. Some advertiser networks report it through the API. Awin does not: its advertiser API returns only already-joined publishers with no relationship-status field, so every Awin row maps to unknown and neither the roster split nor the dormant worklist can be derived from the API. Awin's roster and per-partner relationship status are read from the operator's own authenticated Awin session (new UI, app.awin.com) through Claude-in-Chrome, read-only. Awin Classic (ui.awin.com) accounts have no equivalent and are detected and stopped. Trigger on: "Who's gone quiet on Acme?", "Acme's partner roster health", "Which partners have gone dormant on [brand]?", "Build a reactivation list for Acme", "Show me Acme's roster by status".

Use this skill to prepare onboarding and lifecycle email for new and dormant hosted sign-ups in prepare-and-approve mode: a guided first-value message for a fresh sign-up, an activation nudge for someone who connected but has not run a report, and a re-engagement draft for a dormant account. It prepares Gmail drafts only; it never sends. Distinct from the agency `client-onboarding` skill, which records a client's advisory strategy. Trigger on: "prepare onboarding emails", "draft activation nudges", "welcome new sign-ups", "re-engage dormant hosted users", "run the onboarding loop".

Use this skill when an agency operator wants a single headline view of revenue across every brand and every network in their book — the agency's home dashboard. Trigger on: "How is the whole book doing this week?", "Show me revenue across all clients", "Portfolio summary", "Which brands are trending down this month?".

Use this skill to measure the gap between partnerships on the books and partnerships producing anything, on either side of the market. For a publisher: how many programmes they have joined, how many actually earned in a period, and which are dead weight. For an advertiser or agency: how many publishers are on the programme's roster, how many produced a transaction, and how concentrated the revenue is among the few that did. The output is a read-only worklist; it never applies to, leaves, approves, or contacts anyone. Trigger on: "how many programmes have I joined?", "which of my affiliate programmes are dead?", "how many of our publishers actually sell anything?", "which publishers have never produced a sale?", "audit my joined programmes", "dormant programme sweep", "how concentrated is our partner revenue?".

Use this skill to spot week-over-week anomalies across an agency's portfolio of brands and networks — revenue drops, reversal spikes, dead links, publishers that fell out of the top 10. Designed to run on a schedule via Claude's own scheduling so the agency learns about problems before clients do. Trigger on: "Are there any problems with the affiliate programmes this week?", "Anomaly check", "Anything weird in the affiliate data?".

Use this skill when a publisher or agency wants to actually apply to a batch of Awin brand programmes they have not yet joined. The joinable set is read from the Awin API; applying is a click Awin exposes no API for, so it is carried out in the operator's own authenticated Awin session through Claude-in-Chrome. For every programme the skill surfaces the advertiser's terms for review, lets the operator drop rows, and submits only after one explicit batch confirmation that stands as informed acceptance of the terms shown. Trigger on: "apply to these Awin brands", "join these Awin programmes for me", "submit my Awin applications", "apply to my Awin shortlist", "join [brand] on Awin".

Use this skill when an agency operator wants the list of partner applications waiting on a decision for a brand: who has applied to the programme and is sitting in the pending queue. The output is a read-only queue; the approve or decline happens in the network dashboard. How the queue is read depends on the network. Some advertiser networks expose application status through the API. Awin does not: its advertiser API returns only joined publishers with no application status, so Awin's pending queue is read from the operator's own authenticated Awin session (new UI, app.awin.com) through Claude-in-Chrome, read-only. Awin Classic (ui.awin.com) accounts have no equivalent and are detected and stopped. Trigger on: "Which partner applications are pending on Acme?", "Acme's application queue", "Who's waiting for approval on [brand]?", "Show me pending partners for Acme".

Use this skill when an agency operator wants to understand why a brand's commissions are being declined: the reversed transactions over a period, grouped by reason and by publisher, with the value at stake and how the reversal rate is trending. Trigger on: "Why are Acme's commissions being declined?", "Acme's reversals this month", "What's getting rejected on [brand]?", "Show me the decline report for [brand]".

Use this skill when a publisher or agency wants to find brands on Awin they have not yet joined and decide which ones to apply to next, ranked by fit. Discovery only: it reads the joinable programmes from the Awin API and produces a prioritised shortlist with reasons. It does not apply to anything. Trigger on: "Which brands should I apply to on Awin?", "Find new programmes to join", "Build my Awin application shortlist", "What programmes can I still join?", "Prioritise brands to apply for".

Use this skill when an agency operator needs a presentation-ready Quarterly Business Review for a client brand: an executive-summary narrative, a multi-quarter trend (not just this quarter vs last), and a check of whether last quarter's recommended actions actually happened. This is the premium extension of the free `programme-performance-report` skill's QBR output profile, not a replacement for it. Trigger on: "Build the full QBR deck for Acme", "Prepare Acme's QBR with a trend and last quarter's action follow-up", "Get me presentation-ready for the Acme quarterly review", "Did we deliver on what we said last QBR for Acme?".

Use this skill when an agency operator asks for a performance report for a single brand across one or more advertiser-side affiliate networks: per-publisher rollup, status split, and period-over-period delta. This is also the one reporting workflow behind the cadence deliverables an account manager ships: the daily snapshot, the weekly client note, the month-close report, and the quarterly business review (QBR). Match the output profile to the cadence the user asks for. Trigger on: "How is Acme performing this quarter?", "Show me the programme report for [brand]", "[brand] performance last month", "Which publishers are driving Acme's revenue?", "Acme's weekly report", "How did Acme do this week?", "Acme's month-end report", "Prepare Acme's QBR", "Build the Q2 review for [brand]".